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Investing in Discover Financial Services (DFS)

Valuation methodValue, $Upside, %
Artificial intelligence (AI)362.86200
Intrinsic value (DCF)882.31630
Graham-Dodd Method147.2422
Graham Formula997.10725

Company description

DFS, or Discover Financial Services, is a leading American financial services company with headquarters in Riverwoods, Illinois. Founded in 1985, DFS has evolved into a global brand offering a wide range of banking and payment services. The company operates through two segments, Direct Banking and Payment Services. The Direct Banking segment offers various banking products, including credit cards, student loans, personal and home loans, and other consumer banking services. The Payment Services segment provides a full suite of payment and transaction processing solutions to merchants and financial institutions worldwide. With a customer-centric approach, DFS has established a strong reputation for innovative products, excellent customer service, and financial stability. The company's commitment to responsible lending and financial education has garnered it numerous industry accolades. In addition to its core business, DFS supports the community through various partnerships and philanthropic initiatives. With a market capitalization of over $22 billion and consistent growth in revenue and earnings, DFS is a reliable and reputable player in the financial services sector. The company's strong financial position, dedicated leadership, and focus on customer satisfaction make it a promising choice for investors.
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