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Applied Co., Ltd. operates as a technology distributor in Japan, specializing in personal computers, peripheral equipment, and digital products. The company generates revenue through the sale of private brand PCs and third-party manufacturer products, supplemented by value-added services such as network system construction, maintenance, and remote support. Its hybrid model combines wholesale distribution with proprietary product development, allowing it to cater to both retail and enterprise customers. Positioned in the competitive Japanese tech distribution sector, Applied Co. differentiates itself through integrated solutions that span hardware procurement, software integration, and post-sale services. The company’s focus on private-label PCs provides higher margins compared to generic distribution, while its partnerships with manufacturers ensure a diversified product portfolio. Despite operating in a mature market, Applied Co. maintains relevance by adapting to trends like remote work infrastructure and digital transformation, though it faces pressure from larger global distributors and direct-to-consumer sales channels.
In FY 2024, Applied Co. reported revenue of ¥42.8 billion, with net income of ¥1.2 billion, reflecting a net margin of approximately 2.8%. Operating cash flow stood at ¥1.4 billion, while capital expenditures were modest at ¥289 million, indicating disciplined spending. The company’s profitability metrics suggest efficient cost management, though its low beta (0.24) implies minimal correlation with broader market volatility.
The company’s diluted EPS of ¥447.64 underscores its ability to generate earnings despite operating in a low-margin industry. With operating cash flow covering capital expenditures by a factor of nearly five, Applied Co. demonstrates solid capital efficiency. Its focus on private-brand products likely contributes to higher incremental returns compared to pure distribution peers.
Applied Co. maintains a conservative balance sheet, with ¥1.9 billion in cash and equivalents against ¥654 million in total debt, yielding a robust liquidity position. The negligible leverage and strong cash reserves provide flexibility for strategic investments or weathering cyclical downturns in the tech distribution market.
While the company operates in a stagnant PC market, its services segment (network construction, remote support) may offer growth potential. Applied Co. paid a dividend of ¥90 per share, signaling a commitment to shareholder returns, though its payout ratio remains sustainable given stable cash flows.
At a market cap of ¥8.6 billion, the company trades at a P/E of approximately 7.1x, suggesting modest market expectations. The low beta and niche positioning imply investors view it as a stable, albeit low-growth, player in Japan’s tech distribution landscape.
Applied Co.’s dual focus on distribution and proprietary services provides resilience against margin compression. However, its reliance on the domestic market and exposure to PC industry cyclicality pose risks. Strategic partnerships or expansion into adjacent IT services could enhance long-term prospects.
Company filings, market data
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