| Valuation method | Value, £ | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 45.80 | 519 |
| Intrinsic value (DCF) | 2.54 | -66 |
| Graham-Dodd Method | 12.30 | 66 |
| Graham Formula | 1.80 | -76 |
Eastman Kodak Company (0IF4.L) is a historic leader in imaging technology, now pivoting toward commercial printing, packaging, and advanced materials. Headquartered in Rochester, New York, Kodak operates through four segments: Traditional Printing, Digital Printing, Advanced Materials and Chemicals, and Brand Licensing. The company serves industries such as commercial print, packaging, publishing, and entertainment with hardware, software, and consumables. Kodak’s digital printing solutions, including the PROSPER and NEXFINITY printers, cater to high-volume printing needs, while its Advanced Materials segment focuses on industrial films, motion picture products, and functional printing innovations. The company also monetizes its iconic brand through licensing agreements. Despite its legacy in photography, Kodak has repositioned itself as a B2B technology provider, leveraging its intellectual property and research capabilities. With a market cap of approximately $474 million, Kodak remains a niche player in the evolving printing and materials sector, balancing innovation with legacy challenges.
Eastman Kodak presents a high-risk, high-reward investment case. The company’s transition from consumer photography to commercial printing and advanced materials has stabilized revenues ($1.04B in FY 2023) and delivered net income of $102M. However, its high beta (3.94) reflects extreme volatility, likely tied to its cyclical industry exposure and debt burden ($499M). Kodak’s digital printing and advanced materials segments show promise, but weak operating cash flow (-$7M) raises liquidity concerns. The lack of dividends and reliance on IP monetization add uncertainty. Investors must weigh Kodak’s niche innovations against its financial leverage and competitive pressures in a declining print industry.
Kodak’s competitive positioning is defined by its legacy technology, IP portfolio, and pivot to industrial solutions. In Traditional Printing, it competes with offset plate suppliers, while its Digital Printing segment battles electrophotographic and inkjet rivals. The Advanced Materials segment faces chemical and film specialists. Kodak’s strengths include its brand recognition, R&D capabilities (via Kodak Research Labs), and diversified revenue streams. However, its small scale ($474M market cap) limits R&D and distribution advantages against larger peers. The company’s reliance on licensing (Brand segment) is a double-edged sword—providing steady income but exposing it to brand dilution. Competitively, Kodak lags behind industrial printing leaders in market share but retains niche expertise in high-performance films and proprietary printing tech. Its high debt load restricts agility, while competitors with stronger balance sheets invest in next-gen digital solutions. Kodak’s survival hinges on leveraging IP and targeting underserved industrial applications, but it remains vulnerable to disruption from inkjet and digital-first rivals.