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Stock Analysis & ValuationH&R GmbH & Co. KGaA (2HRA.DE)

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Previous Close
4.25
Sector Valuation Confidence Level
Moderate
Valuation methodValue, Upside, %
Artificial intelligence (AI)18.35332
Intrinsic value (DCF)1.70-60
Graham-Dodd Method10.94157
Graham Formula2.05-52

Strategic Investment Analysis

Company Overview

H&R GmbH & Co. KGaA is a Germany-based specialty chemicals and plastics manufacturer with a diversified portfolio spanning chemical-pharmaceutical raw materials and precision plastic parts. Founded in 1919 and headquartered in Salzbergen, the company operates through three key segments: ChemPharm Refining, ChemPharm Sales, and Plastics. The ChemPharm segments focus on refining and distributing paraffins, white oils, plasticizers, and other crude oil-based specialty products, serving industries such as cosmetics, pharmaceuticals, and construction. The Plastics segment specializes in high-precision injection-molded components for medical technology, automotive, and industrial applications. With a market capitalization of approximately €185 million, H&R maintains a niche position in the European specialty chemicals market, leveraging its long-standing expertise in petroleum-derived products and customized plastic solutions. The company's vertically integrated operations allow it to control production from raw material refinement to finished plastic parts, providing stability in volatile commodity markets. As environmental regulations tighten, H&R faces both challenges in fossil fuel dependency and opportunities in sustainable material innovation.

Investment Summary

H&R GmbH & Co. KGaA presents a mixed investment profile. The company's €1.34 billion revenue demonstrates scale in specialty chemicals, but thin net margins (0.8% in latest data) and modest EPS of €0.29 reflect intense competition and raw material cost pressures. A conservative balance sheet with €62.5 million cash against €194.6 million debt provides adequate liquidity, while a €0.10 dividend offers a nominal yield. The stock's 0.789 beta suggests lower volatility than the broader market, appealing to risk-averse investors. However, exposure to crude oil price fluctuations and Europe's energy transition risks weigh on long-term prospects. The Plastics segment could benefit from medical and automotive demand, but capex of €51.8 million indicates ongoing reinvestment needs. Value investors may find the niche market positioning attractive, but growth-oriented investors should monitor the company's ability to pivot toward sustainable alternatives.

Competitive Analysis

H&R competes in fragmented segments of the specialty chemicals and precision plastics markets, where its competitive advantage stems from vertical integration and application-specific expertise. In ChemPharm, the company differentiates through proprietary refining processes for high-margin products like pharmaceutical-grade white oils, competing against larger petrochemical players on quality rather than scale. The Plastics segment's medical technology focus provides sticky customer relationships with higher barriers to entry. However, H&R lacks the R&D budget of multinational chemical firms, limiting innovation capacity. Its €185 million market cap is dwarfed by sector leaders, restricting global reach. Regional strengths in German and European markets provide stability but leave it vulnerable to local economic downturns. The company's KGaA structure (a German hybrid of partnership and corporation) allows family ownership to retain control while accessing public markets, potentially limiting shareholder influence. Key challenges include dependence on crude oil inputs amid energy transition trends and competition from Asian manufacturers in plastic components. Opportunities lie in leveraging EU regulatory frameworks for specialty chemicals and expanding high-margin pharmaceutical applications.

Major Competitors

  • Evonik Industries AG (EVK.DE): Evonik is a €7.5 billion market cap specialty chemicals giant with strong positions in nutrition, healthcare, and performance materials. Its larger R&D budget and global distribution network outpace H&R, particularly in high-growth areas like sustainable additives. However, Evonik's complexity creates inefficiencies where H&R can compete on customer responsiveness in niche paraffin and plasticizer markets.
  • Fuchs Petrolub SE (FPE3.DE): Fuchs specializes in lubricants and related products, overlapping with H&R's base oils segment. With €3.4 billion market cap and stronger brand recognition in industrial lubricants, Fuchs commands pricing power. H&R maintains an edge in pharmaceutical-grade white oils and paraffins where Fuchs has limited presence. Both face similar raw material cost pressures.
  • Wacker Chemie AG (WCH.DE): Wacker's €5.8 billion silicone and polymer business competes indirectly with H&R's plasticizers and plastic parts. Wacker's technological leadership in silicones creates substitution threats, but H&R retains cost advantages in petroleum-derived products. Wacker's stronger Asian footprint contrasts with H&R's Euro-centric model.
  • Rheinmetall AG (RHM.DE): While primarily a defense contractor, Rheinmetall's automotive plastics division competes with H&R in precision components. Rheinmetall's larger scale benefits automotive OEM relationships, but H&R's medical technology focus provides higher margins. Both face automotive sector cyclicality risks.
  • Symrise AG (SY1.DE): Symrise's €14 billion flavor and fragrance business competes for pharmaceutical/cosmetic raw material budgets. Its natural ingredient focus contrasts with H&R's petroleum-based products, aligning better with clean-label trends. H&R maintains cost advantages in commoditized segments like paraffins.
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