| Valuation method | Value, ¥ | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 832.74 | 51 |
| Intrinsic value (DCF) | 427.62 | -23 |
| Graham-Dodd Method | 216.60 | -61 |
| Graham Formula | 607.92 | 10 |
TENDA Co., Ltd. is a Tokyo-based IT services company specializing in business automation, IT solutions, and game content development. Operating as a subsidiary of KFC K.K., TENDA offers a diverse portfolio of products including Dojo (manual automation software), D-Analyzer (RPA platform), and Security Krei (WordPress security solutions). The company also provides consulting, marketing support, and custom software development, leveraging its proprietary CMS and Microsoft solutions. Additionally, TENDA develops and operates games, diversifying its revenue streams. With a strong focus on digital transformation, TENDA serves Japanese businesses seeking automation, efficiency, and security enhancements. The company’s hybrid business model—combining SaaS products, IT services, and gaming—positions it uniquely in Japan’s competitive tech landscape. Founded in 1995, TENDA has established itself as a niche player in business process optimization, supported by stable cash flows and a debt-light balance sheet.
TENDA Co., Ltd. presents a mixed investment profile. On the positive side, the company operates in high-growth segments like RPA (robotic process automation) and IT solutions, with a diversified revenue base spanning SaaS products and gaming. Its low beta (0.288) suggests relative stability compared to the broader tech sector, and a healthy cash position (¥1.71B) with minimal debt (¥306M) provides financial flexibility. However, modest net income margins (~6.6%) and diluted EPS (¥51.11) indicate limited profitability scalability. The dividend yield (~0.3% at current share price) is nominal, reflecting reinvestment priorities. Risks include concentrated exposure to Japan’s domestic market and competition from larger IT service providers. Investors may find TENDA appealing for its niche automation tools but should monitor its ability to expand margins and defend its position against enterprise-scale rivals.
TENDA Co., Ltd. competes in Japan’s fragmented IT services market by focusing on SME-focused automation tools and hybrid IT/gaming offerings. Its competitive advantage lies in proprietary products like Dojo and D-Analyzer, which cater to underserved manual process automation needs. Unlike enterprise IT giants, TENDA’s agility allows rapid customization for local clients, though this limits economies of scale. The gaming segment provides diversification but lacks the scale of dedicated studios. In IT solutions, TENDA faces stiff competition from global players offering broader cloud and AI integrations, but its localized support and WordPress/security niche mitigate this. Financials reveal moderate revenue growth (¥5.18B FY2024) but constrained operating cash flow conversion (~9% of revenue), suggesting inefficiencies. The company’s subsidiary status under KFC K.K. may provide stability but could also limit strategic autonomy. While TENDA’s RPA tools differentiate it, long-term success hinges on scaling product adoption beyond its current SME base and resisting margin pressure from larger competitors like SCSK or NTT Data.