| Valuation method | Value, ¥ | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 514.21 | 39 |
| Intrinsic value (DCF) | 127.20 | -66 |
| Graham-Dodd Method | 503.27 | 36 |
| Graham Formula | 127.32 | -66 |
Ivy Cosmetics Corporation (4918.T) is a Tokyo-based company specializing in the manufacturing and sale of cosmetics and beauty supplements. Established in 1975 and formerly known as Shirogane Corporation, Ivy Cosmetics offers a diverse product portfolio, including penetrating beauty liquids, lotions, emulsions, creams, and cleansing products. The company also provides optional care, makeup, hair care, body care, health food/equipment, UV protection, and men's cosmetics. Operating in the Household & Personal Products sector, Ivy Cosmetics serves the Consumer Defensive market, emphasizing quality and innovation in beauty and wellness. With a market capitalization of approximately ¥1.77 billion, the company maintains a strong presence in Japan's competitive cosmetics industry. Ivy Cosmetics is listed on the Tokyo Stock Exchange (JPX) and continues to expand its product offerings to meet evolving consumer demands in skincare and personal care.
Ivy Cosmetics Corporation presents a niche investment opportunity in Japan's cosmetics sector, with a market cap of ¥1.77 billion and a low beta of 0.066, indicating lower volatility relative to the market. The company reported revenue of ¥2.71 billion and net income of ¥160.31 million for FY 2024, with a diluted EPS of ¥32.16. Operating cash flow was robust at ¥453.06 million, though capital expenditures were modest at -¥44.37 million. Ivy Cosmetics maintains a conservative financial position with ¥208.73 million in cash and equivalents and ¥451.69 million in total debt. The company offers a dividend of ¥30 per share, appealing to income-focused investors. However, its small size and limited global presence may constrain growth compared to larger competitors. Investors should weigh its stable domestic performance against potential scalability challenges.
Ivy Cosmetics Corporation operates in a highly competitive segment dominated by global giants and local players. Its competitive advantage lies in its specialized product offerings, including beauty supplements and men's cosmetics, which cater to niche markets. The company's focus on penetrating beauty liquids and optional care products differentiates it from mass-market competitors. However, Ivy Cosmetics lacks the brand recognition and distribution scale of larger rivals, limiting its market reach. Its financial stability, evidenced by positive operating cash flow and manageable debt, supports ongoing operations but may not suffice for aggressive expansion. The company's low beta suggests resilience to market fluctuations, appealing to risk-averse investors. To enhance competitiveness, Ivy Cosmetics could explore strategic partnerships or digital marketing to boost brand visibility. While it holds a steady position in Japan, competing with multinationals requires continuous innovation and potential geographic diversification.