| Valuation method | Value, ¥ | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 180.72 | 51 |
| Intrinsic value (DCF) | 129.45 | 8 |
| Graham-Dodd Method | 188.42 | 57 |
| Graham Formula | 139.50 | 16 |
Livesense Inc. (6054.T) is a leading Japanese internet media company specializing in human resource and real estate domains. Founded in 2006 and headquartered in Tokyo, Livesense operates platforms like Tenshoku Kaigi, which enhances job matching transparency through company reviews, and Tenshoku Draft, a competitive bidding-type career service. The company also runs Machbaito and Tenshoku Navi, offering comprehensive job listings. In the real estate sector, Livesense provides digital solutions to streamline property searches and transactions. Operating in Japan's competitive internet content and information industry, Livesense leverages data-driven insights to improve user engagement and employer-employee matching efficiency. With a market cap of ¥3.72 billion (as of latest data), the company plays a key role in Japan's digital transformation of HR and real estate services, positioning itself as a niche player in the Communication Services sector.
Livesense Inc. presents a mixed investment profile. The company operates in Japan's growing digital HR and real estate markets, benefiting from increasing reliance on online platforms for job searches and property transactions. Its diversified service portfolio, including Tenshoku Kaigi and Tenshoku Draft, provides revenue stability. However, with a modest net income of ¥197 million (3.1% margin) and diluted EPS of ¥7.17, profitability remains thin. The company holds a strong liquidity position with ¥3.93 billion in cash and minimal debt (¥9.8 million), reducing financial risk. A beta of -0.003 suggests low correlation to broader market movements, which may appeal to defensive investors. Key risks include intense competition in Japan's internet media space and reliance on domestic market conditions. The lack of dividends may deter income-focused investors, but the cash-rich balance sheet could support future growth initiatives or strategic acquisitions.
Livesense Inc. competes in Japan's crowded internet media landscape by focusing on niche HR and real estate verticals. Its competitive advantage lies in specialized platforms like Tenshoku Kaigi, which differentiates through transparent company reviews - a feature less emphasized by generalist job boards. The company's asset-light model (zero capital expenditures reported) allows for scalability, while its cash reserves provide flexibility to innovate or acquire complementary services. However, Livesense faces significant competition from larger players with greater brand recognition and marketing budgets. Its HR platforms compete with Recruit Holdings' dominant job sites, while real estate services contend with SUUMO and Homes. Livesense's smaller scale limits its ability to negotiate bulk discounts with advertisers compared to industry leaders. The company's focus on transparency and matching accuracy helps retain users, but it must continuously enhance its algorithms and user experience to fend off rivals. Geographic concentration in Japan is both a strength (deep local market knowledge) and a weakness (limited growth avenues beyond domestic market saturation). To maintain competitiveness, Livesense will need to invest in AI-driven matching technologies while controlling customer acquisition costs in a market where user loyalty is low.