Investing in BARK Inc. (BARK)

Valuation methodValue, $Upside, %
Artificial intelligence (AI)4.24285
Intrinsic value (DCF)4.24285
Graham-Dodd Method0.00-100
Graham Formula0.00-100

Company description

BARK, also known as BarkBox Inc., is a private American company that was founded in 2011 and is headquartered in New York City. The company was originally created as a subscription service for dog owners, delivering monthly packages filled with toys, treats, and other products for their beloved pets. However, BARK has evolved into a leading brand in the pet industry, offering a wide range of unique and high-quality products for dogs, including toys, treats, grooming products, and even personalized meal plans. With a mission to make dogs and their owners happy, BARK has expanded its reach by partnering with major retailers such as Target and launching successful sub-brands such as Super Chewer and BARK Bright. The company has also gained a strong online presence, with a robust social media following and a popular podcast, "Dog People". BARK has received numerous awards and accolades for its innovative products and has a loyal customer base with over 1 million subscribers to its BarkBox subscription service alone. In addition to its growing business, BARK is also known for its philanthropic efforts, regularly donating to animal shelters and leading initiatives to promote pet adoption. Overall, BARK continues to revolutionize the pet industry with its dedication to creating unique and fun experiences for dogs and their owners.