Company description

Build-A-Bear Workshop Inc. (BBWI) is a specialty retailer that was founded in 1997 and is headquartered in St. Louis, Missouri. The company offers a unique shopping experience where customers can create their own personalized stuffed animals, complete with outfits and accessories. BBWI operates both physical stores and an online website, making it accessible to customers all over the world. With over 500 locations globally and a strong online presence, the company has become a leader in the toy retail industry. BBWI also partners with popular brands, such as Disney and My Little Pony, to offer exclusive merchandise to its customers. The company prides itself on providing a fun and interactive experience for its guests, especially children, which has contributed to its loyal customer base. In addition, BBWI also has a strong corporate responsibility program and has been recognized for its efforts in giving back to communities and promoting environmentally-friendly practices. With a focus on innovation and customer satisfaction, BBWI continues to grow and adapt in the ever-changing retail market.