| Valuation method | Value, € | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 23.12 | 658 |
| Intrinsic value (DCF) | 0.44 | -86 |
| Graham-Dodd Method | 1.49 | -51 |
| Graham Formula | n/a |
Bike24 Holding AG is a leading European e-commerce platform specializing in cycling products, including traditional bicycles, e-bikes, spare parts, accessories, and sportswear. Founded in 2002 and headquartered in Dresden, Germany, Bike24 operates primarily online, serving customers across Europe and internationally. The company caters to cycling enthusiasts, offering a wide range of high-quality products from renowned brands. Bike24's business model leverages the growing demand for sustainable mobility solutions, particularly e-bikes, which are gaining popularity due to environmental concerns and urbanization trends. As part of the consumer cyclical sector and specialty retail industry, Bike24 benefits from the increasing global interest in fitness, outdoor activities, and eco-friendly transportation. The company's strong online presence and efficient logistics network position it well in the competitive e-commerce landscape.
Bike24 Holding AG presents a mixed investment profile. On the positive side, the company operates in a growing market driven by the rising popularity of cycling and e-bikes, supported by environmental and health trends. However, the company reported a net loss of €13.6 million in its latest fiscal year, with negative diluted EPS of -€0.31, indicating financial challenges. The operating cash flow of €7.4 million suggests some operational efficiency, but the high total debt of €47.1 million relative to its market cap of €104.7 million raises concerns about leverage. The beta of 1.189 indicates higher volatility compared to the market, which may deter risk-averse investors. While Bike24's niche focus and European market penetration offer growth potential, its profitability and debt levels remain key risks.
Bike24 Holding AG competes in the crowded e-commerce cycling market, where differentiation is critical. The company's competitive advantage lies in its specialized focus on cycling products, offering a comprehensive range that appeals to both casual riders and serious enthusiasts. Its strong brand recognition in Germany and expanding European presence provide a solid foundation. However, Bike24 faces intense competition from larger e-commerce platforms like Amazon and general sports retailers that also sell cycling gear. These competitors benefit from broader product assortments and economies of scale. Bike24's niche focus allows for deeper product expertise and customer loyalty but may limit its growth compared to more diversified players. The company's ability to maintain competitive pricing, efficient logistics, and a superior customer experience will be crucial in sustaining its market position. Additionally, the shift toward e-bikes presents both an opportunity and a challenge, as larger competitors may invest more heavily in this segment.