| Valuation method | Value, £ | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 100.69 | -50 |
| Intrinsic value (DCF) | 99.04 | -50 |
| Graham-Dodd Method | 2.36 | -99 |
| Graham Formula | 5.72 | -97 |
Celtic plc (LSE: CCPA.L) is a leading professional football club based in Glasgow, United Kingdom, operating under its subsidiary Celtic F.C. Limited. Founded in 1887, the company engages in football and stadium operations, merchandising, and multimedia and commercial activities. Celtic plc manages a wide range of operations, including match ticketing, youth academy development, retail and e-commerce, sponsorships, and broadcasting rights. The club boasts a strong brand presence in Scottish football, with a loyal fanbase driving revenue through matchday sales, merchandise, and partnerships. As a key player in the Communication Services sector under Entertainment, Celtic plc leverages its historic legacy and modern commercial strategies to sustain growth. The company’s diversified revenue streams, including hospitality and multimedia, position it as a resilient entity in the sports entertainment industry.
Celtic plc presents a niche investment opportunity in the sports entertainment sector, supported by a strong brand and diversified revenue streams. The company’s solid financials, including £124.58 million in revenue and £13.38 million net income (FY 2024), reflect operational stability. With minimal debt (£1.115 million) and robust cash reserves (£77.23 million), Celtic maintains a healthy balance sheet. However, its reliance on football performance and fan engagement introduces volatility, as revenue streams like ticketing and merchandising are sensitive to on-field success. The negative beta (-0.011) suggests low correlation with broader markets, potentially offering portfolio diversification. A dividend yield of 4 GBp per share adds income appeal, but investors should weigh risks tied to sports industry cyclicality and competition.
Celtic plc’s competitive advantage lies in its storied brand, loyal global fanbase, and diversified commercial operations. As one of Scotland’s most successful football clubs, Celtic benefits from consistent matchday revenue, merchandising sales, and sponsorship deals. The club’s dominance in the Scottish Premiership ensures regular European competition participation, enhancing broadcasting and commercial income. However, its revenue potential is constrained by the relatively small Scottish market compared to Europe’s elite leagues. Competitively, Celtic faces pressure from domestic rival Rangers FC, which splits fan allegiance and commercial opportunities in Scotland. Internationally, Celtic competes for talent and sponsorships with larger European clubs. The company’s multimedia and youth academy investments provide long-term growth avenues, but reliance on football success remains a key vulnerability. Financial prudence, including low debt and high liquidity, strengthens Celtic’s resilience against industry downturns.