| Valuation method | Value, CHF | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 110.52 | 12 |
| Intrinsic value (DCF) | 54.91 | -44 |
| Graham-Dodd Method | 6.36 | -94 |
| Graham Formula | 158.32 | 60 |
Cembra Money Bank AG is a leading Swiss consumer finance bank specializing in tailored financial solutions for individuals and small businesses. Headquartered in Zurich, the bank offers a diversified portfolio including savings products, personal and auto loans, leasing services, credit cards, and insurance products. Operating under the Cembra Business brand, it also provides financing solutions for SMEs, reinforcing its role in Switzerland's regional banking sector. With a robust distribution network spanning branches, online platforms, and partnerships with over 4,000 car dealers, Cembra Money Bank combines traditional banking with digital innovation. Founded in 1912 and rebranded from GE Money Bank in 2013, the bank maintains a strong market presence with CHF 550.5 million in revenue (2024). Its focus on niche segments like vehicle leasing and SME financing differentiates it within Switzerland’s competitive financial services landscape.
Cembra Money Bank AG presents a stable investment opportunity with its niche focus on Swiss consumer finance and SME lending. The bank’s low beta (0.263) suggests lower volatility relative to the market, appealing to risk-averse investors. With a solid net income of CHF 170.4 million (2024) and a dividend yield of ~4.25 CHF per share, it offers income potential. However, its regional concentration in Switzerland limits geographic diversification, exposing it to domestic economic cycles. The absence of total debt is a strength, but reliance on consumer credit demand and competitive pressures from digital banks could pose risks. Investors should weigh its steady cash flow (CHF 260.6 million operating cash flow) against sector disruptors and regulatory changes in consumer lending.
Cembra Money Bank AG competes in Switzerland’s crowded consumer finance market by leveraging its specialized product mix and extensive dealer partnerships. Its competitive edge lies in auto leasing and SME financing—segments where larger universal banks may lack agility. The bank’s integration with car dealerships (4,000+ partners) provides a captive customer base, while its digital offerings (e-services, mobile payment) modernize traditional lending. However, it faces stiff competition from digital-first fintechs like Klarna (offering smoother credit processes) and incumbent banks like UBS with broader resources. Cembra’s regional focus limits scalability but ensures deep local market understanding. Its lack of international exposure contrasts with competitors like BNP Paribas’s Swiss subsidiary, which benefits from global backing. The bank’s profitability (5.8 CHF diluted EPS) reflects efficient operations, but its reliance on Switzerland’s stable yet saturated market necessitates innovation to sustain growth.