| Valuation method | Value, € | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | n/a | n/a |
| Intrinsic value (DCF) | n/a | |
| Graham-Dodd Method | 0.10 | -96 |
| Graham Formula | 1.70 | -30 |
BEBO Health SA is a Swiss-based e-commerce company specializing in health, sports, and well-being products. Founded in 2019 and headquartered in Geneva, BEBO Health operates as a subsidiary of CES Management SA, focusing on the rapidly growing online retail sector for wellness and fitness products. The company serves a global customer base through its digital platform, capitalizing on the increasing consumer demand for convenient access to health-related goods. Operating in the Specialty Retail industry under the Consumer Cyclical sector, BEBO Health leverages its niche market positioning to differentiate itself from broader e-commerce players. With a market capitalization of approximately €5.3 million, the company is positioned in a competitive but high-growth segment, benefiting from trends like digital health adoption and fitness-conscious consumer behavior. BEBO Health's strategic focus on curated wellness products allows it to target a dedicated customer base seeking quality and convenience in health and lifestyle purchases.
BEBO Health SA presents a high-risk, high-reward investment opportunity in the niche e-commerce health and wellness sector. The company's small market cap (~€5.3M) and negative beta (-0.50) suggest it may behave counter to broader market trends, potentially offering portfolio diversification benefits. While revenue stands at €6.23M, net income is minimal (€81K), indicating thin margins common in competitive e-commerce. The company carries significant debt (€2.47M) relative to its cash position (€28K), raising liquidity concerns. However, zero capital expenditures and positive operating cash flow (€32K) show some operational efficiency. The lack of dividends and unknown share count limit traditional valuation metrics. Investors should weigh the growth potential of the wellness e-commerce sector against BEBO's financial leverage and small scale when compared to established competitors.
BEBO Health competes in the crowded health and wellness e-commerce space, where differentiation is challenging. Its primary competitive advantage lies in its specialized focus on health/sports products, allowing for targeted marketing and potential supplier relationships in this niche. The Swiss base provides perceived quality association but may limit cost competitiveness versus Asian or US-based rivals. With only €6.2M revenue, BEBO is a micro-cap player lacking the scale advantages of major e-commerce platforms. Its negative beta suggests unique business drivers, possibly from loyal niche customers. The company's 2019 founding means it lacks the brand recognition of established players but may be more agile in adopting trends like influencer marketing or subscription models. High debt levels (€2.47M) could constrain competitive investments in technology or marketing versus better-capitalized rivals. BEBO's subsidiary structure under CES Management SA may provide some operational support but could also limit independent strategic flexibility. Success likely depends on carving out a defensible niche in the European wellness market rather than competing directly with global giants.