| Valuation method | Value, £ | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 81.51 | -67 |
| Intrinsic value (DCF) | 51.31 | -79 |
| Graham-Dodd Method | n/a | |
| Graham Formula | 0.01 | -100 |
Norman Broadbent plc is a UK-based professional services firm specializing in executive search, leadership advisory, and talent management solutions. Operating in the staffing and employment services sector, the company offers a comprehensive portfolio of services, including board advisory, interim management, leadership search, research and insight, and executive coaching. Founded in 1936 and headquartered in London, Norman Broadbent serves clients across the UK and internationally, catering to businesses seeking high-caliber leadership and organizational development expertise. The company operates in the competitive Industrials sector, focusing on executive recruitment and talent strategy, positioning itself as a boutique firm with deep industry knowledge. Despite its relatively small market capitalization, Norman Broadbent leverages its long-standing reputation to attract clients in need of specialized executive search services. The firm’s diversified service offerings and international reach make it a relevant player in the niche executive recruitment market.
Norman Broadbent plc presents a mixed investment profile. The company operates in a competitive and cyclical industry, with modest revenue (£10.9M) and a recent net loss (£-158K). Its negative EPS (-0.0025) and minimal operating cash flow (£21K) suggest financial challenges, though its low beta (-0.24) indicates lower volatility relative to the market. The lack of dividends may deter income-focused investors. However, its strong brand recognition in executive search and leadership advisory could provide long-term resilience if the firm capitalizes on increasing demand for specialized talent solutions. Investors should weigh its niche expertise against its financial underperformance and competitive pressures in the staffing sector.
Norman Broadbent competes in the executive search and leadership advisory space, where differentiation hinges on reputation, industry specialization, and client relationships. The company’s boutique structure allows for tailored solutions, but it faces intense competition from larger global staffing firms and specialized executive search consultancies. Its competitive advantage lies in its deep UK market penetration and long-standing brand recognition, which helps attract high-profile clients. However, its financial performance lags behind industry leaders, limiting its ability to scale. The firm’s focus on board-level and leadership roles provides higher-margin opportunities compared to general staffing firms, but it must contend with digital recruitment platforms and in-house corporate talent acquisition teams. Norman Broadbent’s ability to maintain relevance will depend on its agility in adapting to remote hiring trends and expanding its digital capabilities while preserving its high-touch advisory model.