SW · PUM.SW
PUMA Se
- Sector
- Consumer Cyclical · Apparel - Footwear & Accessories
- Headquarters
- Herzogenaurach 91074
- Website
- puma.com
Price · as of 2024-12-31
$21.88
Market cap 3.18B
Valuation summary
Four models, one snapshot. Upside is target ÷ current − 1.
| Valuation method | Value, $ | Upside, % |
|---|---|---|
| Artificial Intelligence(AI) | — | — |
| Intrinsic Value(DCF) | — | — |
| Graham-Dodd Method(GD) | $13.60 | -37.84% |
| Graham Formula(GF) | $18.80 | -14.08% |
Valuation history
Annual price (USD per share) overlaid with each model's fair value. Y-axis is log scale.
| Year | Price | AI | DCF | Graham-Dodd | Graham Formula |
|---|---|---|---|---|---|
| 2010 | $12.40 | $22.30 | |||
| 2011 | $14.70 | $27.10 | |||
| 2012 | $7.50 | $7.20 | |||
| 2013 | $7.20 | $0.00 | |||
| 2014 | $10.48 | $39.76 | $0.41 | $9.80 | $3.10 |
| 2015 | $12.41 | $47.84 | $0.00 | $9.00 | $5.00 |
| 2016 | $18.78 | $81.44 | $0.00 | $10.40 | $5.80 |
| 2017 | $25.90 | $53.62 | $0.00 | $11.90 | $18.30 |
| 2018 | $50.72 | $54.09 | $72.17 | $0.00 | $23.40 |
| 2019 | $62.55 | $73.13 | $210.68 | $13.50 | $42.20 |
| 2020 | $94.31 | $88.59 | $0.00 | $11.70 | $1.70 |
| 2021 | $109.95 | $112.73 | $243.49 | $19.70 | $71.30 |
| 2022 | $110.69 | $105.02 | $489.96 | $14.90 | $69.60 |
| 2023 | $111.39 | $92.11 | $297.60 | $12.40 | $18.30 |
| 2024 | $13.60 | $18.80 |
AI valuation
Our deep-learning model estimates PUMA Se's (PUM.SW) per-share fair value from quarterly fundamentals, sector trend, and historical valuation patterns.
- AI fair value
- —
- Current price
- $21.88
- AI upside
- —
Methodology and confidence bands appear in the dedicated valuation theory section. The AI score is an estimate, not a recommendation.
Intrinsic value (DCF)
Open DCF calculatorThree textbook valuation models, recomputed daily from the latest financial statements. The DCF uses our Chepakovich model. Graham-Dodd and Graham Formula are conservative reference points.
DCF
—
— upside
Graham-Dodd
$13.60
-37.84% upside
Graham Formula
$18.80
-14.08% upside
About PUMA Se
PUMA SE, together with its subsidiaries, designs, develops, sells, and markets footwear, apparel, and accessories for men, women, and kids in Europe, the Middle East, Africa, the Americas, Greater China, and the Asia Pacific. The company offers performance and sport-inspired lifestyle products in categories, such as football, cricket, handball, rugby, volleyball, running, training and fitness, golf, and motorsports. It also issues licenses to independent partners to design, develop, manufacture, and sell watches, glasses, safety shoes, and gaming accessories, such as the Playseat. The company sells its products through PUMA retail stores and factory outlets, as well as through online stores. It offers its products primarily under the PUMA and Cobra Golf brand names. The company was founded in 1924 and is headquartered in Herzogenaurach, Germany.
- CEO
- Arthur Hoeld
- Employees
- 22K
- Beta
- 0.93
Disclaimer: Information on this page is provided for educational purposes only and does not constitute investment advice. Upside computed as (— ÷ $21.88) − 1 = — (DCF, example).