| Valuation method | Value, € | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 33.74 | 1762 |
| Intrinsic value (DCF) | 0.56 | -69 |
| Graham-Dodd Method | n/a | |
| Graham Formula | 0.43 | -76 |
Pierre et Vacances SA (VAC.PA) is a leading European player in holiday accommodation and property investment, operating under well-known brands such as Pierre & Vacances, Center Parcs, Sunparks, and Adagio. Founded in 1967 and headquartered in Paris, France, the company specializes in developing, constructing, and marketing holiday residences for both individual and institutional buyers. With a portfolio of 284 sites and 43,532 apartments as of September 2021, Pierre et Vacances serves a broad customer base across Europe and internationally. The company operates through two key segments: Property Development, which focuses on land prospection and construction, and Tourism, which manages holiday residences and villages. As a subsidiary of Société d'Investissement Touristique et Immobilier, Pierre et Vacances leverages its strong brand recognition and diversified property offerings to maintain a competitive edge in the travel lodging sector. The company's strategic positioning in the consumer cyclical industry makes it a key player in the European holiday market.
Pierre et Vacances SA presents a mixed investment profile. On the positive side, the company benefits from strong brand recognition, a diversified portfolio of holiday properties, and a presence in key European markets. However, its high beta of 2.292 indicates significant volatility, and the company carries a substantial total debt of €3.25 billion, which could pose financial risks. The net income of €20 million and diluted EPS of €0.0413 suggest modest profitability, while the absence of dividends may deter income-focused investors. The operating cash flow of €285.9 million is a positive sign, but capital expenditures of €-90.3 million highlight ongoing investment needs. Investors should weigh the company's market position against its financial leverage and cyclical exposure.
Pierre et Vacances SA competes in the European holiday accommodation market with a unique blend of property development and tourism operations. Its competitive advantage lies in its diversified brand portfolio, which includes premium offerings like Center Parcs and budget-friendly options like Sunparks. This multi-brand strategy allows the company to cater to different customer segments and mitigate risks associated with economic cycles. The company's integrated business model, combining property development with tourism operations, provides synergies that pure-play competitors may lack. However, Pierre et Vacances faces intense competition from both traditional hotel chains and emerging vacation rental platforms. Its high debt levels could limit flexibility in responding to market shifts, and the company's reliance on the European market exposes it to regional economic fluctuations. The company's ability to maintain occupancy rates and manage property development costs will be critical in sustaining its competitive position.