| Valuation method | Value, € | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 365.08 | 8273 |
| Intrinsic value (DCF) | 3.35 | -23 |
| Graham-Dodd Method | 11.66 | 167 |
| Graham Formula | 1.64 | -62 |
Passat SA (PSAT.PA) is a French specialty retail company specializing in the image-assisted sale of consumer products. Founded in 1987 and headquartered in Fourqueux, France, the company offers a diverse range of products, including housekeeping, cooking, DIY, garden, beauty, leisure and fitness, and cleaning items. Operating in the consumer cyclical sector, Passat SA leverages visual merchandising and direct marketing strategies to drive sales. With a market capitalization of approximately €18.1 million, the company serves the French market, focusing on convenience and affordability for its customers. Despite its niche positioning, Passat SA maintains a stable financial footing, supported by a revenue of €62.3 million and a net income of €1.14 million in its latest fiscal year. The company’s low beta (0.482) suggests relative stability compared to broader market fluctuations, making it an intriguing option for investors seeking exposure to France’s specialty retail segment.
Passat SA presents a mixed investment profile. On the positive side, the company operates in a stable niche market with consistent demand for household and personal care products. Its low beta indicates lower volatility relative to the broader market, which may appeal to risk-averse investors. However, the company’s modest market cap (€18.1 million) and limited revenue growth potential raise concerns about scalability. Additionally, Passat SA’s net income of €1.14 million and diluted EPS of €0.29 reflect thin margins, while its lack of dividend payments may deter income-focused investors. The company’s operating cash flow (€674,000) is overshadowed by capital expenditures (-€2.35 million), suggesting ongoing reinvestment needs. Investors should weigh Passat SA’s stable but slow-growth profile against its competitive challenges in the crowded French retail sector.
Passat SA competes in France’s specialty retail sector, where it faces intense competition from larger retailers and e-commerce players. The company’s competitive advantage lies in its image-assisted sales approach, which differentiates it from traditional brick-and-mortar and pure online retailers. However, its small scale limits its bargaining power with suppliers and its ability to invest in digital transformation. Passat SA’s revenue (€62.3 million) and market cap (€18.1 million) are dwarfed by major competitors, restricting its marketing and expansion capabilities. The company’s focus on visual merchandising may resonate with certain customer segments, but it lacks the omnichannel presence of larger rivals. Additionally, its net margin (~1.8%) is under pressure from rising operational costs and competition. While Passat SA’s debt-to-equity ratio appears manageable (total debt of €8.84 million vs. cash reserves of €6.02 million), its limited financial flexibility could hinder strategic initiatives. To remain competitive, the company must enhance its digital capabilities and explore partnerships or niche product differentiation.