| Valuation method | Value, € | Upside, % |
|---|---|---|
| Artificial intelligence (AI) | 133.62 | 16315 |
| Intrinsic value (DCF) | 0.47 | -42 |
| Graham-Dodd Method | n/a | |
| Graham Formula | n/a |
SRP Groupe S.A. is a leading French e-commerce company specializing in online sales events for fashion and beauty products. Operating under brands like Showroomprive.com, Beautéprivée, and Saldiprivati, the company offers flash sales on premium fashion and beauty items, catering to cost-conscious consumers seeking high-quality products at discounted prices. Beyond its core e-commerce platforms, SRP Groupe provides media advertising, logistics advisory services, and marketplace solutions for retailers. The company also promotes sustainable fashion through its Collection IRL brand, focusing on workwear, maternity, and athleisure. Headquartered in Saint-Denis, France, SRP Groupe has expanded internationally, capitalizing on the growing demand for online retail. With a strong digital presence and a diversified business model, SRP Groupe is well-positioned in the competitive European e-commerce landscape, particularly in the specialty retail sector.
SRP Groupe presents a high-risk, high-reward investment opportunity in the volatile e-commerce sector. The company's revenue of €646.5M (FY 2024) reflects its strong market presence, but a net loss of €39.7M and negative EPS (-€0.34) raise concerns about profitability. A beta of 1.433 indicates higher volatility compared to the market, which may deter risk-averse investors. However, positive operating cash flow (€14.2M) suggests operational efficiency, though capital expenditures (-€22.9M) highlight ongoing investments in growth. With €46M in cash and €36.8M in debt, liquidity is manageable, but the lack of dividends may limit appeal to income-focused investors. The company's niche in flash sales and beauty/fashion e-commerce could benefit from post-pandemic digital adoption, but competition and margin pressures remain key risks.
SRP Groupe competes in the crowded European e-commerce market, differentiating itself through flash sales and exclusive partnerships with fashion and beauty brands. Its competitive advantage lies in Showroomprive.com's established brand recognition in France and its ability to offer steep discounts on premium products, attracting bargain-hunting consumers. The company's vertical integration—combining marketplace services, logistics support, and CSR-focused branding—adds value beyond pure e-commerce. However, SRP faces intense competition from global giants like Amazon and Zalando, which offer broader product ranges and superior logistics. The company's focus on flash sales also exposes it to inventory and pricing risks, as unsold stock can erode margins. While SRP's localized approach in France provides a defensive moat, international expansion remains challenging due to entrenched competitors. The lack of profitability compared to larger rivals is a structural weakness, though its asset-light model allows flexibility in scaling operations. Strengthening its private-label offerings (e.g., Collection IRL) could enhance margins but requires significant brand investment.