Company description
TripAdvisor Inc. (TRIP) is an online travel company founded in 2000 that operates as a travel and restaurant website with over 860 million reviews and opinions covering 8.7 million accommodations, airlines, experiences, and restaurants worldwide. Its platform aims to help travelers plan and book the perfect trip by providing honest and unbiased reviews, personalized recommendations, and online travel booking services. The company's revenue is primarily generated through click-based advertising, display-based advertising, and subscription-based advertising. TripAdvisor also offers a variety of trip planning and management tools, including hotel price comparison, flight search, vacation rental search, and restaurant reservations. In addition, the company also offers a wide range of travel-related content such as travel forums, destination guides, and travel articles, making it a one-stop-shop for travelers. TripAdvisor's mission is to "help people around the world plan and book the perfect trip." Despite facing fierce competition in the online travel market, TripAdvisor has maintained its position as one of the world's leading travel platforms with its user-friendly interface, extensive network, and comprehensive travel resources. As of 2021, the company has a market capitalization of over $10 billion and continues to expand its reach and enhance its services, solidifying its position as a top player in the travel industry.